Introduction

Welcome to HustleGear ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make a purchase, or interact with our services.

By using our website or services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our services.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Create an account or place an order
• Contact us for customer support
• Sign up for our Team Shop program
• Subscribe to our marketing communications
• Participate in contests, promotions, or surveys
• Use our design tools or request custom mockups

The personal information we collect may include:

• Contact Information: Name, email address, phone number, mailing address
• Account Credentials: Username, password (encrypted)
• Payment Information: Credit card details, billing address (processed securely through our payment processor)
• Order Information: Purchase history, product preferences, team rosters, uniform designs
• Business Information: Organization name, team name, tax exemption certificates
• Communication Data: Messages you send us, customer service interactions

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing activity:

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages viewed, time spent on pages, links clicked, referring website
• Location Data: General geographic location based on IP address
• Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies

How We Use Your Information

We use the information we collect for the following purposes:

Order Fulfillment and Customer Service

• Process and fulfill your orders
• Send order confirmations and shipping notifications
• Provide customer support and respond to inquiries
• Manage returns, exchanges, and warranty claims
• Collect payment and prevent fraudulent transactions

Communication and Marketing

• Send you promotional emails about new products, special offers, and events (with your consent)
• Send transactional SMS messages about your orders and account
• Conduct surveys and collect feedback to improve our services
• Personalize your experience and show you relevant content

Business Operations

• Analyze website usage and trends to improve our services
• Detect and prevent fraud, abuse, and security incidents
• Comply with legal obligations and enforce our terms of service
• Maintain records for accounting and tax purposes
• Develop new products and services

Information Sharing and Disclosure

We Do Not Sell Your Personal Information

We do not sell, rent, or trade your personal information to third parties for monetary consideration.

Service Providers

We may share your information with trusted third-party service providers who assist us in operating our business, including:

• Payment processors (Stripe) to process transactions
• Shipping carriers to deliver your orders
• Email service providers to send communications
• SMS messaging providers (Quo) to send text notifications
• Web hosting and cloud storage providers
• Customer relationship management (CRM) platforms
• Analytics and advertising services

These service providers are contractually obligated to use your information only as necessary to provide their services to us and to protect your information.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities, such as:

• Complying with a subpoena, court order, or legal process
• Protecting our rights, property, or safety, or that of our users or the public
• Investigating or preventing fraud, security issues, or illegal activity
• Enforcing our terms of service or other agreements

Business Transfers

In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred to the acquiring entity or successor organization. We will notify you via email or prominent notice on our website of any such change and the choices you may have regarding your information.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website:

What Are Cookies?

Cookies are small text files stored on your device that help us recognize you, remember your preferences, and improve our services.

Types of Cookies We Use

• Essential Cookies: Required for the website to function properly (e.g., shopping cart, login sessions)
• Functional Cookies: Remember your preferences and settings
• Advertising Cookies: Used with Google Ads to measure ad performance and conversions. See "Analytics and Session Recording" below.

Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies or delete existing cookies. However, disabling cookies may affect your ability to use certain features of our website.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption of sensitive data during transmission (SSL/TLS)
• Secure storage of data in encrypted databases
• Regular security assessments and vulnerability testing
• Access controls and authentication requirements
• Employee training on data protection and privacy

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but will notify you promptly in the event of a data breach affecting your personal information.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining retention periods, we consider:

• The nature and sensitivity of the information
• Legal and regulatory requirements
• The purposes for which we collected the information
• Whether we can achieve those purposes through other means

Account information is retained for the duration of your account plus seven years after closure for legal and tax purposes. Order and transaction records are retained for seven years in accordance with accounting requirements.

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

Access and Portability

You have the right to request access to the personal information we hold about you and to receive a copy in a portable format.

Correction and Update

You can update your account information at any time by logging into your account or contacting us.

Deletion

You may request deletion of your personal information, subject to certain legal obligations that require us to retain certain records.

Opt-Out

You can opt out of marketing communications and SMS messages as described in this policy.

California Residents

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to know what personal information we collect, the right to deletion, and the right to opt out of the sale or sharing of personal information. We do not sell personal information for money.

Do Not Sell or Share My Personal Information

We use Google Ads to measure and improve our advertising, which can be considered "sharing" personal information under California law even though no money changes hands. You can stop this — along with all other analytics and session recording described above — using the same opt-out control in the "Analytics and Session Recording" section above, or by sending a Global Privacy Control (GPC) signal, which we honor automatically.

To exercise any of these rights, please contact us using the information in the "Contact Us" section below.

Children's Privacy

Our services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe we have collected information from your child, please contact us immediately, and we will take steps to delete such information.

Third-Party Links

Our website may contain links to third-party websites, services, or applications that are not operated by us. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

• Posting the updated policy on this page with a new "Last Updated" date
• Sending an email notification to the address associated with your account
• Displaying a prominent notice on our website

Your continued use of our services after the effective date of the updated policy constitutes your acceptance of the changes.